FAQS

Questions about Sandwiches

Hours, locations, ordering, delivery, catering, and everything else you’d want to know about Counter Service.

The Basics

What is Counter Service?

We’re a sandwich shop riffing on the culinary culture of NYC and putting it on bread. Good bread. We don’t do cold cuts. We serve real food. Slow-roasted meats, house-crafted sauces, and fresh veggies. No short cuts or cold cuts.

We have 5 locations across Manhattan. Order Now →

Who is behind Counter Service?

People who love food and hate compromise. Our founders come from big brands like Chipotle and Peloton, our chefs come from some of the best Michelin star restaurants in the country. It’s a team of people who are obsessed with making things delicious, keeping it real, and making the food business work better for the people who work in it.

Locations & Hours

Where can I find you?

Upper East Side

1302 1st Ave, NY 10021
8am–8pm daily

Location details →

NoHo

15 E 4th St, NY 10003
8am–8pm daily

Location details →

14th Street

50 W 14th St, NY 10011
8am–8pm daily

Location details →

Park Ave South

315 Park Ave S, NY 10010
8am–8pm daily

Location details →

Times Square

245 W 46th St, NY 10036
8am–8pm daily

Location details →
What are your hours?

We’re open 10 AM to 8 PM everyday. Find us in Manhattan (UES, NoHo, 14th Street, PAS, Times Square), Brooklyn (Williamsburg), and Union City, New Jersey. Come hungry.

Is Counter Service open on weekends?

Yes. Open every day — including Saturday, Sunday, and holidays — from 8am to 8pm at all locations.

Is breakfast really served all day?

Sort of. Breakfast sandwiches are available whenever we are. That’s 10am - 8pm everyday. We take soft scrambled eggs, chive mayo, crispy potatoes, melty cheese, and put them on our real good bread. You can add bacon, garlic sausage, broccoli rabe, or slow-roasted beef. Your call.

Ordering & Delivery

How do I order from Counter Service?

Three ways:

Onlinecounterservice.com/menu for pickup or delivery. Fastest option.

In Store — All of our brick and mortar take walk-in orders, no wait needed.

How do I order my sandwich ahead of time?

Hit the “Order Now” button at counterservice.com or download our mobile app.

Can I get your sandwiches delivered?

Absolutely. Download the Counter Service app or order directly through our website. We can deliver to all of Manhattan, some of Brooklyn, and some spots in New Jersey. We package everything so your hot sandwich stays hot and your bread is still perfect by the time it hits your door.

Menu & Dietary

What are the most popular sandwiches at Counter Service?

The most-ordered sandwiches are The Smokeshow (house-smoked brisket, horseradish cream, pickled onions on seeded rye), the Chicken Club (crispy fried chicken, house-cured bacon, CS mayo on brioche), and The Diplomat (house-roasted turkey, aged provolone, roasted red peppers, lemon aioli on ciabatta).

For breakfast, the BEC (house-cured bacon, egg, American cheese on a seeded roll) is the one. Full menu →

What makes your bread so good?

Our bread is made with bread stuff, that’s flour, water, yeast, malt, and salt. Just five ingredients because that’s how bread is supposed to be made. And we believe that you can taste the difference.

Can I customize my sandwich?

Our menus are chef-driven and designed to taste exactly how the chefs intended. We highly recommend eating them the way we built them. That said, if you have a dietary restriction or allergy or strong preference you can make modifications to each individual sandwich. Just click on the item and the customizations options will appear below.

Do you have vegetarian sandwiches? Or is it all meat?

We love meat, but we love vegetables too. Try The Gigante it’s got slow-cooked rainbow chard, kale, white beans, aged parm, fontina, provolone, and banana peppers. We also have the BVS (Best Veggie Sandwich) featuring our marinated broccoli rabe, with mushrooms, peppers, and onions topped with a spicy horseradish vinaigrette.

What do you offer other than sandwiches?

Our favorite thing to do is put things on bread, but we do also offer some things that we think go great with sandwiches like our Dill Pickle Potato Salad and our Marinated Broccoli Rabe sides. For snacks, we offer Hal’s potato chips since they’re a great New York brand like us. We also highly recommend getting a pickle to go with your sandwich. And for sweets, we feature our Brown Butter Chocolate Chip Cookie which is baked fresh daily and our Sweet and Spicy Broken Pretzels. It’s not a long list, but it’s a list that we’ve put a lot of love into.

How is your chicken prepared?

We slow-roast our chicken to keep it incredibly juicy, then it’s shredded before it goes on your sandwich. Whether it’s the Smokeshow, the Green Goddess, or the Chicken Caesar, you’re getting real, pull-apart roasted chicken, not a processed patty.

What is The Baron?

Our take on a classic roast beef sandwich, elevated. We slow-roast premium beef until it’s incredibly tender, slice it thin, and pile it onto our bread with aged white cheddar, fresh watercress, and horseradish vinaigrette. It’s the OG Counter Service sandwich and still a fan fave.

Why do I keep hearing about your Chocolate Chip Cookie?

Because they’re baked fresh everyday. If we baked the cookie yesterday we’re not going to sell it to you. Our chef’s spent more time on this Brown Butter Chocolate Chip cookie than maybe any other recipe careers and you can taste that. Plus, they added some tahini (sesame paste) to make the flavor richer and top them with flaky salt for good measure!

Catering & Events

Do you offer catering for offices or events?

We do! If you want to be the hero of your office meeting or party, feed them real sandwiches. You can order catering on counterservice.com or reach out to us at catering@counterservice.com. If you have specific questions drop us a line through the site or text us, and we’ll make sure to get your crew fed.

To get started: email support@counterservice.com or text (917) 423-7377 with your date, headcount, and delivery address.

Counter Points Loyalty Program

What is Counter Points?

Counter Points is our loyalty program. Earn points on every order — redeem them for free sandwiches, snacks, sweets, and more. Sign up at counterservice.com/account/signin.

Contact

How do I contact Counter Service?

Text (for quickest response): (917) 423-7377

Email: support@counterservice.com

Press inquiries: press@counterservice.com

Ready to order? Pick your location and go.